The Beautiful Store

CREATE DESIGN ™ branding and website design agency was commissioned by a long standing client in Cape Town to design a unique look and feel for The Beautiful Store online shopping website portal. The new project included brand design, corporate identity as well as a comprehensive online shopping facility with a full content management system as well as an ecommerce payment gateway.

CREATE DESIGN ™ website design and development agency based in the Garden Route, structured detail online project development areas for our client to track the progress on the branding as well as website design and development. The website themes needed to reflect the unique and exclusive brands that would be included for sale on the website. A logo symbol inspired by an intricate Moroccan wrought iron design element was illustrated by the CREATE DESIGN ™ in-house illustrators, and utilised to form the corporate identity for the website. The branding was also used on wall paper and other marketing materials needed by the store. The logo is the crux of the corporate image for The Beautiful Store.

CREATE DESIGN ™ website agency developed the website to facilitate full client control through the content management system driven website (cms website). The cms website allows the client to add and mange products, featured products, news and articles. The website also contains a comprehensive product search facility and gift voucher module.
As the website is an online shopping portal and it includes full shopping cart functionality with the users following an efficient registration and check out process in order to make online purchases via the website platform.

Visit The Beautiful Store website - www.thebeautifulstore.com
 

Branding

CREATE DESIGN branding agency illustrated the Moroccan style logo for The Beautiful Store. The brand illustration has become the pivotal part of the corporate identity of the online store.

Branding
 

Website Interface

CREATE DESIGN website design and development agency, designed a unique interface for the shopping portal facilitates the display of products for sale through the bespoke content management system.

Website Interface
 

Ecommerce Website

The site showcases and features exclusive products as well as facilitates their purchase through the payment gate way facility that has been integrated into the website.

Ecommerce Website
 

Website Features

The website is also used as a fashion news portal and features unique trends and products.

Website Features