Maru Maru

Maru Maru is a luxury hotel in Zanzibar.

CREATE DESIGN ™ was excited to create this brand. Maru Maru is an upmarket hotel in Zanzibar packed with local flavour and richness. The new identity communicates a complex weave of texture and symmetry, typical of the shapes and colours found on the vibrant streets of Zanzibar that surround the hotel

The design has been inspired by the geometry of patterns found on doors, tiles and décor in Zanzibar. CREATE DESIGN ™  also explored the use of the Lotus flower as a strong source of inspiration in order to capture a feminine, mysterious essence. In order to introduce a modern edge the lotus has been interpreted into a geometric shape that can be cut out of different materials for signage or wall graphics.
 
We have been drawn to using ocean colours defined with a rich red / brown thread that alludes to spice and romance.

Branding

Graphic Design, Logo Development, Corporate Identity Design, Western Cape South Africa

Branding

Branding

Graphic Design, Logo Development, Corporate Identity Design, Western Cape South Africa

Branding